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March 18, 2008

Web Promotion & Internet Marketing

Online Marketing and Emarketing

Internet marketing, also referred to as online marketing or Emarketing, is the marketing of products or services over the Internet. The Internet has brought many unique benefits to marketing including low costs in distributing information and media to a global audience. The interactive nature of Internet marketing, both in terms of instant response and in eliciting response, are unique qualities of the medium.

Creative and Technical Aspects of the Internet

Internet marketing ties together creative and technical aspects of the internet, including design, development, advertising and sales. Internet marketing methods include search engine marketing, display advertising, e-mail marketing, affiliate marketing, interactive advertising, online reputation management and also Social Media Marketing Methods such as blog marketing, social networking and viral marketing.

Internet marketing is the process of growing and promoting an organization using online media. Internet marketing does not simply mean 'building a website' or 'promoting a website'. Somewhere behind that website is a real organization with real goals.

Include All Aspects of Online Advertising

An Internet marketing strategy includes all aspects of online advertising and activity that promotes a company online, including websites, blog sites, article and press releases, online market research, email marketing, and advertising, as appropriate for the promotion of ones' business.

Why is Internet Marketing so important?

As previous mentioned, simply having a website designed is not enough. Developing an internet marketings strategy is the effort we'll need to put forth in optimizing your site for the web so that your website is easy to find by those who are looking for what you have to offer.

A well-planned Internet marketing strategy and plan is key!!

This is where SocialCircle Media Solutions comes in. We'll sit down with you and develop an internet marketing strategy that works for your website and current business goals. Together we’ll develop a plan that covers everything from keyword strategies to developing a customer database, and everything in between.

As your internet marketing strategists, our goal is to empower you with the necessary tools to develop and enhance your web presence. We'll set you up so you can keep it going for months and years to come!

Contact a Social Circle Media Specialist today! Click here!

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